Smartphones Sales Fall by a Fifth in the Past Quarter Due to Corona
All major smartphone brands saw their sales fall by a fifth in the past quarter. Samsung remains the largest, but only Apple and Huawei can limit the damage.
In the second quarter, 295 million smartphones were sold worldwide, which is 20.4 percent less than a year ago. The cause is mainly due to the corona crisis, which closed many stores but also reduced the need to replace devices.
Samsung remains narrowly the largest smartphone supplier with a market share of 18.6 percent but sees its sales decline by 27.1 percent.
Huawei is also shrinking but can limit the damage with a decrease of 6.8 percent. As a result, Huawei is on the heels of Samsung in terms of market share.
The top three is occupied by Apple, which, with a 0.4 percent drop, is least affected by COVID-19. The company sold about 38 million devices, suitable for a market share of 13 percent.
Xiaomi and OPPO are the numbers four and five on the list of best-selling phone brands, but here too sales are falling by 21.5 percent and 15.9 percent respectively.
Gartner notes that demand for smartphones fell sharply in all significant markets. Only in China, the decline was limited to 7 percent.
On the other hand, there was a decrease of 46 percent in India, which the market analyst points to the strict lockdown measures there, which also limited e-commerce.